online marketing
Bits: Justice Department to Review Google’s Admeld Deal
The Justice Department will review Google’s $400 million acquisition of Admeld, which was expected to attract regulatory scrutiny.
Bits: Netflix Helps People Cut Cable Cord, Report Says
A new survey notes that customers who use Netflix streaming video are twice as likely to cancel or slim down their cable services as they were this time last year.
Bits: TellApart Raises Money to Help Online Retailers Advertise
TellApart, a start-up founded by former Google engineers, identifies retailers’ most valuable customers so they can send them offers and ads.
Bits: Google in Talks to Buy Admeld for $400 Million
Google is taking its latest step into the display advertising business with a bid to buy Admeld.
Bits: How Apple Can Make Money From Higher-Quality Songs
One possible impact of Apple’s iTunes Match service that provides you with upgrades to higher-quality recording: you may need to buy more expensive devices with more memory.
Bits: Tetris Expands Beyond Gaming, and Claims a New Record
The Tetris Company, the maker of the game Tetris, claimed on Friday that the game broke a record after people paid for and downloaded it 132 million times on mobile devices.
Bits: The Privacy Challenge in Online Prize Contests
Two new online prize contests raise the same privacy challenges that scuttled a second Netflix $1 million competition a year ago.
Bits: Tech Talk Podcast: Sugary Web Sites
On this week’s Tech Talk Podcast: Matt Richtel on marketing to kids online, solid-state drives and the Yeti Pro USB microphone.
Bits: Children Fail to Recognize Online Ads, Study Says
The researchers say companies need to better explain to children the intent of online advertising.
Bits: The Growing Business of Online Reputation Management
Online reputation management is becoming a growing business as people discover negative or unwanted content about them that is tattooed on the Web.
Bits: Scvngr Unveils Deals Site
Scvngr, a mobile game that challenges players to complete tasks in the real world, introduces a daily deal service.
Bits: Gmail Adds Smart Filters to Mail
Google introduced Smart Filters, a new filtering system, to its Gmail service on Wednesday. It says the feature will cull unimportant mass mailings in inboxes.
